Uber has vowed to refund customers who used the service around the London Bridge attack on Saturday night.
The pledge comes after the taxi app was criticised for hiking up prices as demand rose following the attack.
Uber claims that it switched off its automated surge pricing feature as soon as it became aware of the incident, but critics have said it was too slow to respond.
The firm told the BBC it had turned off surge pricing at London Bridge by 10:50pm and the rest of London by 11:40pm. Armed officers shot the attackers at about 10:16pm.
Tom Elvidge, general manager of Uber in London, said in a statement: “As soon as we heard about the incident we immediately suspended dynamic pricing all around the area of the attacks – and shortly afterwards across the whole of central London – just as we did following the attacks in Manchester and Westminster.
“We are also ensuring all rides from around the affected area were free of charge.”
An Uber spokesperson told New Statesman Tech that refunds were automatically processed yesterday.
The surge pricing blunder was thrown into sharp relief by London cabbies, who were praised for driving people away from the area free of charge.