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The shape of clouds to come?

It will come as no surprise to anyone that the incoming generation of professionals will have its attitudes and habits shaped in part by technology. A report from Logicalis UK demonstrates just how much has changed as people expect their data to be “out there” somewhere and notions of privacy become apparently less important.

The company surveyed 1000 teenagers. The most striking finding was that a substantial minority, 43 percent, would rather sell their personal data for cash than work to earn money. Perhaps unfortunately – for them – the value of this data was placed at around £15, which we reckon is about right if it’s information about someone who’s not earning.

If the sample is representative, 93 per cent of teens in the UK own a mobile, and they spend nine hours per day online consuming content. One in 14 have tried hacking and 18 per cent are learning to code apps.

Gerry Carroll, author of the report and marketing director at Logicalis UK, said in the release announcement: “While some of the statistics around hacking and online behaviour may be alarming, it’s essential we recognise the economic potential of these instinctively digital teenagers. Whether creating new careers in an increasingly digitalised workplace, or nurturing the skills so sorely needed in the IT industry, today’s teenagers are better placed than ever before to achieve the efficiency and productivity promise of IT. Public and private sector organisations should nurture and channel these talents, creating the right opportunities for these digitally enlightened teens to deliver their true dividend.”